Ben & Jerry's first only had one scoop shop at a gas station in Burlington, Vermont in the year 1979. To celebrate their one-year anniversary they held the first-ever Free Cone Day: free scoops of Ben & Jerry's for all, all day long. Now an annual celebration at Ben & Jerry's Scoop Shops nationwide. They began to pack their ice cream in pints so they could distribute them to grocery and Mom & Pop stores. They had to move to a new larger place becuase now they needed more storage. In 1983 their ice cream was used to make the largest sundae which weighed 27,102 pounds. They also started giving tours to their facory and the ice cream making operations. Ben & Jerry's purchases and renovates a manufacturing facility in Springfield, Vermont, to produce its ice cream novelties and releases Peace Pops™ (chocolate-coated ice cream bars on a stick with i nformation on the package about 1% For Peace) nationally.
Ben & Jerry's rescues Rhode Island's legendary Newport Folk Festival from oblivion by becoming its sponsor.
As of the end of 1988, there are more than 80 Ben & Jerry's ice cream scoop shops open in 18 states.
Ben & Jerry's annual sales exceed $47 million, up 49% from 1987
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